BlackHawk Industries, Inc. announces Tom White to Join as Vice President of Sales and Marketing


For Immediate Release - October 15, 2003

Norfolk, VA-(October 15, 2003)--Mike Noell, President and CEO of BlackHawk Industries, Inc., announced today that Tom White has joined BlackHawk as Vice President of Sales and Marketing. “Tom brings vital experience and skills to our Executive Management Team. He has held key management roles in Fortune 500 companies, including Apple Computer, and also has guided companies from initial start-up to becoming publicly held. Tom is very customer centric, and has crafted and implemented global dealer-based channel strategies, e-commerce and one-to-one marketing initiatives in companies such as In-System Design/Cypress, which has led to their primary market share positions,” explained Noell. “Tom has also introduced scores of new products around the world, creating channels of distribution, managing alliance relationships and press relations, and participating on acquisition teams. We look forward to Tom helping to guide the BlackHawk Team to the next level in our industry,” concluded Noell.

BlackHawk recently announced additions to their Board of Directors, and appointed a new Business Development Manager, as well as a CFO. “I am excited about being a part of this new team, but I am even more excited about joining the existing BlackHawk team that has been recognized as the absolute industry leader in tactical equipment,” said White.

About BlackHawk Industries
BlackHawk Industries, Inc. was founded in 1993 by President and CEO Mike Noell. BlackHawk® is recognized as the world's leading supplier of tactical equipment to the military and law enforcement markets. As a Navy SEAL, Mike built a company dedicated to designing equipment for the preservation of life under the worst extremes.

The mission at BlackHawk® is very clear:
“To design, manufacture and globally distribute the World’s Finest Gear to our Military and Law Enforcement Professionals. To enhance operator efficiency, confidence, and mission completion. To rule our industry with unparalleled DEDICATION to EXCELLENCE through TEAMWORK, PERFORMANCE and SERVICE. To be the BEST, to WIN.”

Mike Noell knows first-hand what it means to lead, to be first, and the importance of being able to rely on the right equipment to accomplish the mission. Mike joined the U.S. Navy in 1987 and graduated boot camp as RCPO (Honor Man). He graduated from Quartermaster “A” School as Class Honor Man and graduated UDT/SEAL BUD/S class 156 as Honor Man and was the “Fire in the GUT” award winner. Mike is the first man in the history of SEAL training to receive both honors. He was later assigned to SEAL Team Eight where he was deployed to Liberia and later to Iraq. Mike volunteered and was assigned to Naval Special Warfare DEV-GRU. Shortly before founding BlackHawk® in 1993, he was selected for the NSWDG CTC International Shooting Team.

BlackHawk Industries, Inc.
4850 Brookside Court
Norfolk, VA 23502 U.S.A.
1-800-694-5263 Phone
(757) 436-3088 Fax

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